Meet Johona. She has been weaving traditional Navajo rugs for almost a century. Johona spends 6 to 8 hours every day for six months just to finish one rug. Yet, her back supports her like a 20-year-old’s! It is all thanks to what she calls her “honeypot”.
Johona began weaving at age 3.
“I learned how to weave before I learned how to talk!”
“Everyone in my tribe was surprised by my talent.” - Johona
Navajo weaving is a complicated art that requires 30 years to master. However, by 20, Johona was working the traditional loom like a master!
“Weaving is very personal and spiritual. I weave my dreams into every rug.” - Johona
Recently, Johona received great news that her granddaughter was pregnant. To celebrate the arrival of her great-grandchild, Johona decided to weave her finest Navajo rug yet.
“To receive a Navajo rug from an elder would be a great honor!” - Johona’s great-granddaughter
Unfortunately, working on the rug had Johona double her time in front of the loom. She started feeling excruciating pain as the extended sitting increased the stress on her lower back.
Sadly, the debilitating pain caused her to stop working by midday. Her performance suffered, and her masterpiece was stalled.
“I am one of the last Navajo weavers who can weave a prized rug.”
“In our tradition, a child who receives great blessing during birth will prosper.”
“I really want to bless my great-grandchild with this wonderful gift before I die.” - Johona
Adamant to finish the rug, Johona tried to find a remedy: massages, pain creams, medicinal herbs. She even sold some of her prized rugs to buy an expensive back-brace. But nothing worked!
With no hope in sight, Johona had to give up on weaving the gift.
Johona’s niece who was living in another state came visiting with her husband. Her husband, Dr. Kirk, had just discovered a breakthrough in orthopaedic care and wanted to share it with the world.
Here is what Dr. Kirk told Johona:
“Our body is just not built for long hours of sitting. Unfortunately, many of us don’t have the luxury of having an active lifestyle.”
“Overtime, our long hours of sitting accumulates a lot of pressure on our glute muscles.”
“Think of your glute as a candle. When you sit for too long, it is like a candle deprived of oxygen. The flame will extinguish.”
“This is what happens to your glutes when you sit for more than an hour straight. Our glute muscles become overworked and stops working, leading to hip pain, tailbone pain, spinal pain, or shooting pain down the legs.”
Dr. Kirk revealed his shocking discovery that the true culprit of back pain lied in our sitting surfaces.
“Having an active lifestyle or just going for therapy is not enough.”
“It is important we teach our bodies to sit correctly too.”
“While most products focus on correcting posture, nobody talks about glute support.”
After years of research and clinical trials, Dr. Kirk and his team came up with a seat cushion using advanced technology.
“We found that the honeycomb structure is most effective in evenly distributing weight, thus taking the pressure off from our glutes and allowing optimum blood circulation and spinal support.”
“We called it Efima Gel Cushion™.”
“Efima Gel Cushion™ is designed with hyper-elastic gel polymer for maximum air circulation and comfort”
“Allowing you to sit pain-free for long hours!”
“97.5% of our clinical trial patients experienced immediate pain relief regardless of pain origin.”
“Efima Gel Cushion™’s ergonomic design helps in lower back strain, sciatic nerve pain, tailbone pain, and even neck and shoulder pain.”
Johona could not wait to try out the gel cushion. She shares her experience with us:
“I felt the difference immediately when I sat with one.”
“My spine lifted straight up to the ceiling!”
“After 3 days, my back ached a lot less.”
“At the end of the week, I was back on my loom!”
“Thanks to Efima Gel Cushion™, I was able to finish a beautiful rug just in time for my great-grandchild’s arrival.”
“A beautiful baby girl!” -Johona
Highly recommended by specialists with over 50,000 units sold worldwide. Efima Gel Cushion™ is revolutionizing the way we sit for a painless future. Denise Walker who has suffered from piriformis syndrome for almost a year told us:
Gus Brady, a veteran bus driver, told us:
With just a small adjustment to sitting, thousands are now sitting pain-free and comfortably. You have nothing to lose except for your sore back!